
Windows to Youth Health
Please note:
PHF refers to Health Canada's Population Health Fund
PPHB refers to Health Canada's Population and Public Health Branch
There are a myriad of definitions
for program evaluation. Weiss (1978) defines program evaluation as “…the
systematic assessment of the operation and/or outcomes of a program or policy,
compared to a set of explicit or implicit standards as a means of contributing
to the improvement of the program or policy” (p. 4). According to the Treasury
Board of Canada Secretariat, program evaluation is “… the systematic
collection and analysis of evidence on the outcomes of programs to make
judgements about their relevance and performance, and to examine alternative
ways to deliver them or to achieve the same results” (Government of Canada,
2009, p. 1). In simplified terms, these definitions suggest that program
evaluation is about the assessment of a program’s identified outcomes, and the
communication of both intervention and success feedback for the purpose of
sustaining and improving the program. As a means to construct my understanding
of this form of evaluation, I chose to analyze the completed program evaluation, Windows to Youth
Health: Population Health Fund Program Evaluation for BC Region Youth Projects
2004/2005. By identifying the evaluation model used to assess the program,
and examining the strengths and weaknesses of this evaluation, I can help to
build and clarify my knowledge and understanding of program evaluation.
One important step in assessing
an evaluation of a program is to identify the assessment model. There are a
several models that Zena Simces and Associates, the
external evaluators, could have applied to evaluate the youth projects
program. One such model is Stufflebeam's CIPP model, a holistic decision-based
model. This systematic and comprehensive approach to evaluation focuses on a
program's context, inputs, process and product to aid the stakeholders in
making decisions about program improvement. Provus' Discrepancy Model (DIPPC)
and Scriven's focus on formative and summative evaluation could also have been
used to evaluate the youth projects program. However, Stake’s Countenance
Model, a judgement-oriented model, is clearly evident in this program
evaluation. Stake identified that the two acts or countenances
of evaluation are description and judgement of a program and are viewed according
to their phase in the program: antecedent is prior to the program; transaction
is during the process; and outcome is the effect of the program (Wood, 2001).
This framework provides for a comprehensive description and judgement of a
program, and examines the congruency of what was intended and what was observed,
as well as the links or “…contingencies, between antecedents, transactions, and
outcome variables” (Wood, 2001, p. 19). By employing the Stake's
Countenance Model to evaluate the program, the evaluators provided the
stakeholders with descriptions, learnings and recommendations to inform future
program planning to support youth at risk.
The primary focus of this program
evaluation was summative as its purpose was to examine “… the overall
effectiveness of the PHF regional funding for youth, and to produce a program
evaluation roll-up report” (Public Health Agency of Canada, 2005, p. 7), or
Stake’s description and judgement of the program’s outcomes. The evaluation was also formative, as the
intent of the PPHB was to use the report recommendations for future
planning. The external evaluator, Zena Simces and Associates, also identified seven
key objectives for the evaluation of the ten youth projects funded by the PHF
in British Columbia which included
summative, process, and formative evaluation. One of the objectives that addressed process
evaluation or Stake’s component of transaction was the focus on evaluating the projects’
implementation over the course of the two year funding period. The data collection methodology used to
address the evaluation purposes and objectives included document reviews
(Stake’s antecedent) and content analysis of the documents using a set of
pre-determined evaluation questions, as well as interviews with key
stakeholders using the same evaluation questions. Data analysis was qualitative which allowed
for in-depth descriptions and judgements of the successes and challenges of the
funding program.
The evaluation Windows to Youth
Health: Population Health Fund Program Evaluation for BC Region Youth Projects
2004/2005, conducted by Zena Simces and
Associates, is an exemplary evaluation for a number of reasons. The following bullets outline some of the
evaluation’s strengths as well as suggestions for improvement:
Comprehensive, Connected, and Clear
-the 73 page evaluation included an executive summary, introduction and context, methodology including limitations and impacts, findings including learnings and recommendations, and appendices including an extensive list of documents reviewed prior to the evaluation (antecedent)
-written in accessible language for the stakeholdersCongruency and Contingency
-descriptions and judgements were based on the identified purpose of the evaluation as well as the seven stated objectives of the evaluation
-the evaluators focused on describing what was intended and what was observed or congruency
-the evaluators described the indicators or objectives, identified what could be learned from the findings, and stated recommended actions based on the indicators and learnings
-evaluators reviewed documents to gather data about what occurred before program funding (antecedent), examined the implementation process through review of documents including logic models developed by each program team, as well as conducting interviews (transactions), and evaluated the outcomes of the program (outcomes)
- a logic model was developed in consultation with the projects and five main program outcomes were identified
-the evaluators identified the purpose of the evaluation, the stakeholders and their intended used of the findings and recommendations
-limitations of conducting the evaluation were identified and addressed: for example, there were challenges around the availability and quality of documentation by the projects, so the evaluators collected additional data to address the void
Suggestions for Improvement:
Logic Model:
-perhaps the evaluators could have suggested that the PHFBC logic model, which was developed in consultation with the project leaders, be revised to address the challenges exerienced by the project leaders in developing their own logic models based on the BC logic model
Kennedy, M. (2001). Race matters in the life/work of four,white female teachers. Unpublished
doctoral dissertation, University of Alberta, Edmonton, Canada.
Wood, B.B. (2001). Stake’s countenance model: Evaluating and environmental education
professional development course. Journal of Environmental Education, 32 (2): 18-27.
Stake's Countenance Model
Logic Model:
-perhaps the evaluators could have suggested that the PHFBC logic model, which was developed in consultation with the project leaders, be revised to address the challenges exerienced by the project leaders in developing their own logic models based on the BC logic model
Cost:
-inclusion of a cost analysis of the evaluation in terms of time and money
-the projects were government funded, so for transparency and accountability, tax payers should know how their tax dollars are allocated
-as this was an exemplary evaluation, other program evaluators could benefit from knowing the amount of time and money required to conduct this type of evaluation, and then use it as a benchmark for their own evaluation context
-inclusion of a cost analysis of the evaluation in terms of time and money
-the projects were government funded, so for transparency and accountability, tax payers should know how their tax dollars are allocated
-as this was an exemplary evaluation, other program evaluators could benefit from knowing the amount of time and money required to conduct this type of evaluation, and then use it as a benchmark for their own evaluation context
Zena Simces and Associates provided a
descriptive and judgement based evaluation of Windows to Youth Health: Population Health Fund
Program Evaluation for BC Region Youth Projects 2004/2005. The comprehensive evaluation report was written
in the language of the stakeholders, and focused on addressing and responding
to the identified objectives of the evaluation.
The evaluator’s recommendations addressed both the strengths of the funding
program, and areas for improvement. Stake’s
Countenance Model provided a framework for the evaluators to effectively
examine the congruency of what was intended and what was observed, as well the
contingency between the variables resulting in an exemplary evaluation. As with all assessment and evaluation, the
most important piece is what the stakeholders do with the provided information.
Kennedy, M. (2001). Race matters in the life/work of four,white female teachers. Unpublished
doctoral dissertation, University of Alberta, Edmonton, Canada.
Treasury Board of Canada Secretariat. (2009). Policy on evaluation. Government of
Weiss, C. H. (1998). Evaluation: Methods for studying programs and policies (2nd ed.).
Upper Saddle River, NJ: Prentice Hall.
Wood, B.B. (2001). Stake’s countenance model: Evaluating and environmental education
professional development course. Journal of Environmental Education, 32 (2): 18-27.
Stake's Countenance Model
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Great choice Shelly I agree that there are a number of models mixed into this evaluation and it is common to see this happen. I also agree that anything funded by taxpayers should be comprehensive in the reporting of the details.
ReplyDeleteJay